FAQ

Where are you based?
I’m based in Beirut (Lebanon), but I work for companies all over the world. Anything can be done with an Internet connection, from ordering a writing product to sending corrections and payment.

Can you read my mind, write what I want to say, in the way I need it said?
Well, I can come close! Here’s the secret to getting the product you’re seeking: The more you know what you want [as a client], and how you want it to sound, the closer I can get to delivering a near-perfect first draft.

What is a copywriter?
A copywriter is a writer for hire, who writes copy (words designed to market or advertise). Freelance copywriters often work as “pens for hire”, as marketing consultants for businesses.

How does copywriting work?
Professional copywriters are experienced communicators who capture and communicate concepts. They write to build the image, story, or edge your brand needs to in order to compete in today’s fiercely competitive market.

What can the right copy do for my website?
Your website’s copy is what drives traffic and thus sales. It can persuade and move, inform and introduce, and build customer loyalty.

Can you write my book and grant me the right to sign it as author?
Yes. This is what a ghostwriter does. You can have your book and sign it too! If you’re wondering what’s in it for me as a writer, the answer is: a fair lump sum of cash, a long-term contract, and a potential regular client. You retain the copyright.

What guarantees do I get?
When you hire me, I write for you. It’s my knowledge, experience, flexibility, and true “writer’s spirit” that I bring to the table. While most top-name copywriters don’t write your text themselves, instead hiring others to write it, I don’t sub-contract writing.

When there are so many other freelance writers on the Internet, why should I hire you?
Well, for one, you’re already here. Two, I’m intuitive. I can sense what you need and how you need it expressed with a minimal briefing. Three, I’m flexible. I don’t think my words are carved in stone, and I’m happy to adjust the first draft to your needs. Four, I’m honest. I’ll tell you up front: either I’m the right writer for your project,  or I’ll advise you to go elsewhere. Five, I’m thorough and resourceful. I research my topic well before I proceed to write that corporate profile, ensuring I find out who the competition is and how I can make your copy beat theirs. Six, I have both a literary (MA in English Lit from CUNY) and a journalistic background (in-flight magazine editor for 10 years), enabling me to give dry business writing that memorable creative touch. In short, if you’re wondering whether to hire me, the question, rather than why, is why not.

What happens if I don’t like the text you write? Do I still have to pay?
The requested price covers making one rewrite. You can rest assured that if you know what you’re looking for, I can deliver it to full satisfaction.

What about value for my money?
That’s easy. You  get the same copywriting value multinational agencies give you, minus the mega cost they charge you. They charge for their image; I charge for my work.

Are there any projects you decline to take?
Yes. I decline projects that involve, promote, or require cruelty against animals. In other words, McDonald’s, Burger King, KFC and the like can go elsewhere. Thank you. Drive-thru! Find out why.

Check The Write Cure ethics.